LinkedIn for Business Certification
This course will show you how to get started on LinkedIn, demonstrating how it can be used to raise brand awareness and drive sales.
This course will equip you with the knowledge you need to increase your organisation’s impact on LinkedIn, which is of particular value if you work in a sales or outreach-related role.
This course will teach you how to project a professional image on social media and avoid “spamming” others with promotional content
If you are responsible for an advertising budget, the information on LinkedIn advertisements will be of interest to you
Join and participate in LinkedIn Groups that are relevant to your interests
There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although students are free to spend as much or as little time as they feel necessary on each module.
The course can be studied study at any time and from any internet connected device
Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If the user doesn’t pass the test first time they will get further opportunities to take the test again after extra study. There are no limits to the number of times a test can be taken.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.