If you run a business, this course will help you put together a social media marketing strategy that will widen your customer base and drive sales.
You will develop a broader appreciation of the role social media can play in promoting a business.
You will be able to make sensible decisions with regard to the time, money and effort you are willing to invest in Twitter-based marketing.
You will gain a broader appreciation of the role Twitter plays in marketing and advertising in modern commerce.
There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although students are free to spend as much or as little time as they feel necessary on each module.
The course can be studied study at any time and from any internet connected device
Once you have completed all 10 modules there is a multiple choice test. The questions will be on a range of topics found within the 10 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If the user doesn’t pass the test first time they will get further opportunities to take the test again after extra study. There are no limits to the number of times a test can be taken.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.